The TARTLE Platform

TARTLE is a secure global marketplace designed to empower individuals to control and monetize their data while providing businesses with ethical access to zero and first-party data directly from consumers. Our platform connects data sellers with data buyers through a transparent consent-driven process, ensuring all parties benefit from auditable data transactions while maintaining the highest standards of privacy and security.

TARTLE provides a comprehensive suite of tools and APIs designed to help developers integrate with our marketplace. Our developer platform offers flexible integration options to match your specific business needs - whether you're looking to enhance your application with data monetization features, programmatically purchase data, or capture valuable insights from user interactions.

Getting started

To get started, you will first need create a buyer account at TARTLE, remember you'll need to use a work email to create an account.

From there you should create a wallet and fund it to start bidding on user data. And now you're ready. As a developer, you can interact with the TARTLE platform in three primary ways:

DataVault Connect

DataVault Connect enables your application to become a trusted data source in the TARTLE ecosystem by implementing OAuth 2.0 authentication, allowing you to securely sync and upload data packets to TARTLE on behalf of consenting users. These users can then receive and accept bids for this data through the TARTLE marketplace. By implementing DataVault Connect, your users can securely monetize information that was previously locked in your system, while you share in the revenue and maintain your commitment to user privacy and data ownership.

Possible Use Cases:

• Fitness applications can allow users to monetize their workout and health data
• Financial services can enable customers to sell anonymized transaction patterns
• Health platforms can help patients benefit from sharing medical insights
• Smart device manufacturers can create revenue streams from device usage data

Buyer API

The TARTLE Buyer API allows you to programmatically manage your buyer account, create and monitor bids, access purchased data, build cohorts, and automate your data acquisition workflows through a comprehensive REST API.

Possible Use Cases:

• Market research firms can automate collection of consumer sentiment data
• AI companies can programmatically source training data for machine learning models
• Financial analysts can gather economic behavior patterns across demographics
• Product teams can collect feedback from specific user segments at scale

Endlinks

Endlinks provide a way for directing users from a TARTLE data packet to your website, using a provided token, your application can later inform TARTLE whether a user completed a required action, was screened out, or encountered other outcomes, allowing for seamless integration between external workflows and TARTLE's data marketplace.

Possible Use Cases:

• Survey companies can direct users to complete questionnaires and report completion status back to TARTLE
• Research organizations can screen participants based on custom criteria and only publish data for qualified respondents
• Service providers can validate user actions on their platform before data is published to the marketplace

Guides